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Start-Up Magic

How to Get the Critical Edge You Need to Succeed

For start-up ventures, the need to "get it right" from the outset is critical.
It's not enough to have an excellent product or service. For a start-up to succeed, the concept must be expressed in a way that is both clear and compelling.
It's a rare entrepreneur who is also a great communicator. The result, typically, is a poor presentation. This is a large part of the reason for the high rate of failure.
Precious few writers and marketing consultants are capable of giving start-ups the help they need to get on track and stay on message.
It takes a special skill set and background to help start-ups create a solid business identity and carry it through successfully to subsequent stages.
A solid identity starts with just the right company name and a good URL to go along with it. It continues with a logo, slogan, USP (unique selling proposition) and "elevator speech."
Even before the Website content and other basic marketing collateral are developed, an effective marketing strategy must be formulated. A well-written set of plans (marketing, financial, product roadmap, etc.) facilitates funding, the start-up's life blood.
Most start-ups don't get the help they need and as a result are doomed to fail. They go through the motions, they burn through their money and then they die.
    BurningBullseye.com can give you the critical edge you need, with help in the following areas: 
    • Alliance Materials
    • Business Identity Development
    • Company Naming
    • Elevator Speeches
    • Guerilla Marketing Strategies
    • Joint Venture Development
    • Lead Generation Programs
    • Marketing Collateral
    • Media Kits
    • Positioning Strategies
    • Press Releases
    • Product Naming
    • Slogans
    • Strategic Marketing Consulting
    • USPs (Unique Selling Propositions)
    • Website Architecture Design
    • Website Naming
    • White Papers
    The approach we follow is creative, innovative and unconventional. We are specialists in low-budget "guerilla marketing." We are proud of the substantial savings and accelerated results we typically achieve for our clients.
    We're interested in long-term relationships, with quality clients who want the best talent that money can buy because they understand the value of top-notch support services. 
    You're invited to explore the information here at your own pace (using the navigational menu in the upper left portion of this page). We would be pleased to hear from you if you think we may be a good fit for each other.

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